THE NEW “WELCOME BUNDLE” VINYL CAMPAIGN IS LAUNCHED!

Yep, sometimes it COSTS money - and we do mean a TON of money - to bring new folks into the ELM TREASON eco-system.

Not complaining, mind you. Just sayin’…

We have a new campaign out there hoping to entice new people to become Treasonites.

A “welcome bundle.”

It’s actually, a BUILD YOUR OWN BUNDLE kind of thing.

The centerpiece of this new campaign is one of the band’s titles on vinyl (“The Voice of Treason,” “Bare Tones,” or “Without a Tribe.”) People get to choose one of the three as part of the “build.” The album is autographed (and even personalized upon request).

Then, they choose a CD - any one of our six albums. (Also autographed).

Then, a t-shirt (choosing their preferred size).

At that point, they complete the “build your welcome bundle process” by clicking on a link that adds a bonus CD, sticker and button to the lot.

When all of those things hit “the cart,” an automatic 71% discount is applied.

Yup… 71%.

Madness, right?

A serious loss of money, yes?

Check.

But the hope is… once their in the eco-system, they become long-time friends and supporters of the band.

And frankly, those who buy vinyl are always more “engaged” and “involved” than CD buyers, as a whole.

Wish us luck!